Institucional Gefink

This corporate film for Gefink was part of a comprehensive project to modernize the company’s brand image. Through production processes, laboratory work, and close-up details of color, the film introduces viewers to the world of water-based inks while highlighting the technical expertise and people behind each product.

The film supported the design of a new logo, an updated visual identity, a new website, and brand guidelines that established previously undefined standards and applications. It also accompanied the company’s social media launch, providing a visual introduction consistent with this new chapter. The result connects Gefink’s industrial operations with a contemporary, clear, and recognizable brand identity.